More Projects at Red Bull
Over the years at Red Bull, I have planned and executed more than 30 events and athlete activations across different regions and countries. I’ve listed a few of them below.
Red Bull Music Armada
The Red Bull Music Armada is a series of electronic music events that take place around the world.
Florianópolis, Brazil - 2011
Charlie Brown Jr. & Dj Zegon
Red Bull Stock Car Racing Team
Over the years I’ve led and executed 11 activations during the Stock Car season. It was a 360° campaign, including sales, athlete activation, and hospitality during the races.
South Brazil, from 2011 to 2014
Chevrolet unveiled the new Red Bull Racing Stock Car for the Brazilian Championships 2012 in Petropolis, Brazil on March 10th, 201
Daniel Serra makes some donuts in front of the church of Santa Cruz do Sul, Brazil on September 15th, 2011
Daniel Serra celebrates his victory at the Copa Caixa Stock Car race in Nova Santa Rita, Brazil on November 6th, 2011
Red Bull SoundClash
A unique musical event that pairs two contrasting bands or artists in a battle-style format. The concept revolves around two stages set up facing each other, with each stage representing a different genre or musical style.
Porto Alegre, Brazil - 2011
Cachorro Grande performing during Red Bull Soundclash in Porto Alegre, Brazil on November 26th, 2011
Marcelo D2 performing during Red Bull Soundclash in Porto Alegre, Brazil on November 26th, 2011
Wings For Life World Run
Wings for Life World Run is an annual global charity event that raises money for spinal cord research.
Florianópolis, Brazil - 2014